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Have you ever wondered what exactly is up
with Adsense? This informative report can give you an insight
into everything you've ever wanted to know about Adsense.
The best time to learn about Adsense is
before you're in the thick of things. Wise readers will keep
reading to earn some valuable Adsense experience while it's
still free.
Google Adsense
here's an all about Google letter. It
didn't start out that way, but when my fingers got typing that's
what flowed out of them.
My brain could have had something to do
with it too. But not a lot. It's still quite muddled from being
ill.
Hope you find this stuff below useful.
1. Google Adsense stuff
I've heard that Google have been getting
tough on Adsense sites recently, investigating sites displaying
Adsense and removing ones which don't meet the criteria.
You see, what's happening is that people
are getting approved for one site, then adding the code to other
sites they own.
That's fine by Google as long as the new
sites have nothing wrong with them/don't break Google's small
print.
Well some of that small print is mighty
small and two friends have written to me this week to say their
sites have been banned in the past 7 days.
Why?
Well both for the same reason. They both
put a lot of work into building new content sites and put the
Adsense ads up on almost every page.
But it was obvious that the sites had no
purpose other than displaying the Adsense code.
They didn't try to get subscribers to their
ezines, they didn't promote affiliate programs, etc.
All they did was have good quality targeted
content + Adsense.
Now you might think there's nothing wrong
with building a site like that, but Google just doesn't like it
when it comes to Adsense.
One friend sent me the letter Google sent
him. Here's part of what Google had to say:
"Ads may not be placed on pages
published specifically for the purpose of showing ads, whether
or not the page content is relevant."
______________________________________
Ok, so seeing that having quality content
isn't enough, what can you do to make sure your own Adsense
sites don't fall foul of the rules?
______________________________________
Well what you have to do is give your sites
an extra purpose.
Here are a few ways of doing that:
# also display some affiliate links on the
pages, and include an affiliate graphic or two.
# perhaps run a news ticker. You can get
good ones from a number of sources, but one of the best is
http://www.moreover.com which
has newsfeeds covering a huge variety of
niches.
# link to authority sites on the subject,
even though they're probably not linking back to you.
# start an ezine and have a subscribe box
displayed prominently on each page.
# if your site is about online
business/marketing give away a free ebook or two. But make sure
they're quality one's you can customize with your affiliate
links so that you stand a chance
of profiting from them.
# have a poll running on your site. I use a
good one from One Minute Poll
If I were you I'd do all of them.
2. Google Adwords Traffic:
One way of GUARANTEEING plenty of visitors
from Google is by buying Adwords.
If you do it right you can make a fabulous
income. If you do it wrong, you'll be well out of pocket.
Recommended Adwords Resources ->
Chris Carpenter's GoogleCash ebook, which
details how Chris makes a living from Adwords. An excellent
resource.
I'm a big user of Google Adwords to promote
my many mini sites. And it's now made easier because of the help
I get from using GoogleCash and AdWords Analyzer. Read the page
listed below to
follow this strategy (it works).
http://www.ozemedia.com/google-adwords.htm
3. Google and blogging...
Google is still ranking frequently updated
Blogs very high. And having your own blog (and keeping it to the
theme of your main site) could be a great way of getting more
traffic.
To learn how to do it well I'd like to
recommend you read James Maduk's Blogging Secrets which is a
really good multimedia ebook. Very tasty.
Like his excellent Google course "How
to Get Ranked #1 On Google" it's a combination of Audio /
Video / Whiteboard Training and Screen Captures. (plus you get 4
Hours of bonus audio
interviews from his private E-learning
sessions.
If you're thinking of blogging for profit
you need to read this first.
4. More Google Stuff...
Your commercially oriented sites probably
took a rankings kick in the guts in the last Google update.
Don't worry, you're not alone. This site
lets you enter the main keywords for your site and see how many
other sites with the same keyword phrase have dropped in
rankings.
Not really useful, but interesting.
http://www.scroogle.org/
More useful - in fact a MUST READ if you're
at all interested in learning more about how and why Google's
latest update is affecting your sites - is a detailed online
report "A Statistical and Experimental Analysis of Google's
Florida Update" written by Leslie Rohde who developed that
marvelous ranking software Optilink.
There's no charge to read it, though Leslie
could easily have packaged it up into a "special
report" and sold it.
When you've done with reading it though, I
seriously suggest taking a look at Optilink.
Leslie is one of the most knowledgeable
search engine people around, and the Optilink software works a
treat.
_______________________
Looks like an Adsense competitor is on the
way early in 2004 http://www.quigo.com/adsonar.htm
Overtures efforts in this field are in
beta, with some major sites already running content matched
Overture advertising, (and rumors that it's going to be opened
up to all of us) and Commission Junction have got a contextual
advertising/content matching solution in the works - though
unlike Adsense it's very unlikely
to offer pay per click.
You can get more on Overture's Content
Match here and while you're there you might want to consider
advertising on them. I've had an account there for years now and
get tons of traffic to my mini sites. A friend of mine, Paul
Manuel, wrote a free report
detailing how he makes a great living from
his Overture advertising. you can get it here.
Ok, one last Google thing: Trackmeat.
It's no cost software that saves you
logging into Adsense 50 times a day to check how your
commissions are doing.
Once you install it and click
"Go" it minimizes right away, and your AdSense income
will update down in the taskbar and system tray at intervals set
by you.
It also works for Commission Junction.
(note: I haven't used this software, so I'm
not recommending it, just informing you that it exists)
Knowing enough about Adsense to make solid,
informed choices cuts down on the fear factor. If you apply what
you've just learned about Adsense, you should have nothing to
worry about.
About the author:
Phil Wiley is the author of the best selling book Mini Site Profits www.minisiteprofits.comand writes the free weekly Letter from Phil at www.ozemedia.com
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